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Written by wrigleyville
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Friday, 30 November 2007 |
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 From the Burying Bad News At 6 p.m. On A Friday Department, the Cubs are raising ticket prices 16 percent for 2008.
Why? They didn't last year after going 66-96 in 2006. Oh, and they spent a lot of money between the end of the 2006 and 2007 seasons:
"Since we took that year off, we put more than $300 million into the team last year, and re-upping with [Carlos] Zambrano at the end of this year and re-signing [Kerry] Wood, we're into the $400 million range," Crane Kenney said Friday. "We also upgraded the playing surface, we put a lot of money back into the team and the field and the facility, and we're making an appropriate adjustment with the tickets."
Contextually, cubs.com failed to note that MLB revenue topped $6 billion in 2007 and that Commissioner Bud Selig had this to say just two weeks ago:
"As I told the clubs today, we're on a great high here," Selig said following the conclusion of a two-day meeting in which owners discussed, among other things, ways to speed up games. "When you look at the final numbers and you see what's happened, it's remarkable. There are times, honestly, when I have to pinch myself to make sure all of this is happening. ... Growth and revenue, growth and profitability; it's just been really, really good."
Later in the cubs.com story is this tidbit on finding more sources of revenue:
The Cubs, who drew a record 3,252,464 fans last season when they won the National League Central Division, are trying to find other ways to generate revenue, and are considering more advertising in the ballpark. Last year, Under Armour ads were on the outfield doors for the first time. "We'll continue to push the envelope a little bit and respect the essence of Wrigley Field," Kenney said. There is one thing Kenney said they will not change. "We're not going to touch the ivy," he said of the vines covering the outfield walls.
Columnists at the Trib slouch at the ready to harumph.
P.S. By the way, did Carrie really have to add "of the vines covering the outfield walls" at the end of Kenney's quote? Does she honestly believe anyone is reading cubs.com on November 30 - four months before Opening Day - and does not know what "the ivy" is?
Just asking.Labels: Chicago Cubs, Wrigley Field
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